This is so that, for instance, an accounting firm can co-exist on the IP register and not offend a big food store just by having the same or similar name.
It means that many businesses can co-exist and not have a monopoly over a business name. For instance, when they operate in a completely different market, it’s genuinely not going to confuse the market by having the same or similar name.
There are a lot of classes with thousands of activities (you can just imagine how many businesses are doing what types of activities).
The downside is that you have to pay per class, per application. However in most instances we find businesses will only tick 1 or 2 classes of business, but in some circumstances 3 or 4.
It’s important to know that you can’t simply amend the trade mark application after you filed it.
Any changes to a trade mark application is considered by IP Australia as a new application and a fresh application would be required, more fees again.
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