Free Trademark Search Australia

free trade mark search

Our office is conveniently located in Sydney: 801, Level 8/100 William St, Woolloomooloo NSW 2011 (view in Google Maps).

Free Trademark Search Australia

We conduct free trade mark searches everyday for business owners to make sure they don’t waste money on unsuccessful trademark applications.

As part of the search, we’ll provide you with:

  1. general prospects of successfully obtaining the trade mark;
  2. complimentary expert legal advice on what you should trade mark to provide you with as much adequate protection as possible and whether to combine words or logo or taglines depending on your situation;
  3. a detailed explanation of the registration process; and
  4. an obligation-free fixed-fee quote.

Why Should You Opt-in For a Free Trademark Search?

There are chances that your mark won’t be accepted by IP Australia depending on whether it’s too descriptive, too broad or likely to be needed by other traders in the classes and activities, not capable of distinguishing etc. We’ve seen so many businesses applying for trade marks on their own and getting stuck when adverse reports had been issued and wasted their money.

Here are some examples of why your trade mark might not be accepted:

  • your trade mark may be used by another business who has already registered their trade mark – cited marks;
  • the trade mark is too descriptive;
  • the trade mark is too generic or broad;
  • you may have applied to register your trade mark in too many classes, including classes in which other companies with a similar brand already registered a trade mark (but not necessarily a competitor of yours);
  • uses a protected symbol;
  • a number of other potential objections can be raised by IP Australia.

Trademark search lawyersWe’ll search if your trade mark is available & explain what your options are to secure it.

Where to Search Trademarks

How to search for a trademark in Australia

We recommend 5 searches to businesses before applying for a trade mark. You should do these searches, and check on a trademark, before even using a newly selected business name, tag-line or product name.

1. General Google search: have a look through pages and see if anyone is using this name, slap-line or by-line (even if not in your industry);

2. ABN LookUp search, on the Australian Business Register: see if anyone is using this particular business name, company name, or product name;

3. ASIC search: sometimes, we find that results vary between ABN LookUp and ASIC, so it’s best to check both;

4. Trade Mark search: we can do a quick or advanced search, to see if another business offers the same services or products, and is likely to oppose the mark;

5. Social Media handles: check all relevant social media handles you can think of and see if they’re available.

We know that you’re busy and it may be overwhelming to find similar brands to yours while doing those searches and and trademark lookups. Don’t worry, there’s almost always a solution.

Fill out the contact form on this page or make an enquiry below to get our expertise and make sure your brand is properly protected at the best costs.

Ever wondered why owning a registered trade mark is so important?

Watch this 2 minute video and learn from Ian Aldridge, our Principal Lawyer, why you should have at least one registered trade mark for your business.

Trademark Search FAQs

What is a trademark search?

A trademark search is a database and internet search to determine whether a trademark is currently used or available for registration.

How to search for a trademark

A trademark search can involve a search on the Australian trademarks register,  and also a search in the Australian marketplace for the name.

You can perform an IP Australia trademark search, however according to IP Australia: “Searching is not as simple as it sounds. It requires skill and persistence as merely searching for an identical mark is not sufficient.”

Areas to check/consider/search include: general Google search, ABN LookUp search, ASIC search, trade mark search, and a social media handle search.

Progressive Legal can provide you with further assistance and advice to make sure your brand is properly protected at the best costs.

Benefits of doing a trademark search

There are several benefits of doing a trademark search before using or registering a trademark, including:

  • Avoiding infringement. A trademark search helps to identify existing trademarks that may conflict with the proposed trademark. This can help to avoid potential infringement issues and legal disputes that can be costly and time-consuming. They can be extremely frustrating and distracting to any business.
  • Saving time and money. Conducting a trademark search before using or registering a trademark can save you time and money in the long run. It can prevent the need to rebrand a product or business if a conflict arises and the trademark needs to be changed. You can’t amend the mark to broaden the scope after it is given a filing date and number.
  • Strengthening trademark protection. A trademark search can help to identify any potential weaknesses in the proposed trademark that may make it more difficult to protect. This can help to strengthen the trademark and increase its chances of being registered and protected. It’s a really good idea to do this sooner rather than later.
  • Enhancing brand recognition. A trademark search can help to ensure that the proposed trademark is unique and not already in use by another company. This can help to enhance your brand recognition and avoid confusion among customers. You want to ultimately stand out from the crowd right?

When should I perform a trademark search?

It is recommended to get an expert to perform a trademark search before using or registering a trademark. This can help to identify any potential conflicts with existing trademarks and avoid legal issues down the road.

Here are some specific situations when it is important to perform a trademark search:

  • Before choosing a brand name or logo
  • Before deciding on a tag-line, by-line, or  slap-line
  • Before applying for trademark registration
  • Before expanding into new markets
  • Before licensing or franchising your brand.

Progressive Legal can provide you with further assistance and advice to make sure your brand is properly protected at the best costs.

What happens if my name is already a registered trademark?

It all depends if the mark is overlapping in the goods and/or services that you intend to provide or partly overlapping. This really should be dealt with on a case-by-case basis and it’s fundamental that you get the right advice from the right expert advisor to make a really considered decision as the consequences can have a high impact on a business. Something to consider as well is when the trade mark was filed, and if they are currently using the mark or not. There may be the potential to apply to have the existing trade mark removed for non-use.

Do I need to do a search before I file a trade mark application?

It’s recommended to search the IP Australia database to check there are no identical or similar trade marks already on the register.

In saying that, if you’re filing your application through the TM Headstart system, a pre-assessment application is filed and IP Australia undertakes a preliminary search to check if they anticipate there to be any problems with your application.  This is a quick and cheap way to find out about any potential issues IP Australia will raise before you pay the full filing fees.

“Ian and his team have restored my faith that there are decent lawyers out there. […] They have assisted me with everything from my local and international trademarks, distributor agreements, and all the website T&C and disclaimers so i can rest assured that i have all my legal bases covered!”

Sabrina J Parr, Keeko Oil

Free Trademark Search Australia

Contact us today if you require any assistance with Trade Marks.