With influencers now fast becoming an effective way of reaching audiences in a short amount of time, the need to document these commercial arrangements has become imperative. Having an influencer agreement is the way to protect your business when dealing with influencers.
If you’re considering engaging an influencer to assist in the marketing of your business’ goods and services, it’s crucial to have the agreement in writing to have the commercial arrangement legally binding to cover you in various areas including:
As you can see from the above, there’s more things to consider than you might first realise.
Like any commercial relationship, the importance of making sure that the lines are clear and that they’re clear remedies available to you should the influencer breach any term of the engagement.
Keep in mind that just as mush as an influencer can make a very large positive impact on future potential sales for the business, equally they also can bring swift destruction to a valuable brand in one key stoke or a defamatory post.
We have assisted many businesses engage with influencers well and understand the modern online environment.
We can make sure you’re protected in these particular transactions.
We charge $750 +GST for a fully tailored Influencer Agreement, including all associated advice and any minor alterations.
“I feel very good knowing that my Influencer Contracts have been done by professionals!”
Law delivered differently,
more resolution, less confusion