Ideally, it is best to register both your name and your logo as a trade mark.
Having your name (in words) registered as a trade mark gives you the best possible protection, however, this is not always possible. Common objections arising from trying to register your name in plain words are:
If it’s found that your trade mark in plain words is unregistrable, it is important that you register your logo as a trade mark. Although it doesn’t give you as much protection as plain words, you at least have some protection.
You are best to obtain expert advice on your particular trade mark before filing your application.
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